After working on this module, you will be able to:
identify items that you can up sell;
distinguish the original product and what will up sell in its place; and
undertake personal up selling in store.
Assignment 1
Go out into the sections of retail store and identify 20 items that lend themselves to up selling. Submit a report to the store in charge mentioning the original product and what will sell up/ complementary product/non-complementary product/ solution
Make at least 3 attempts at up selling on the floor, and include this data in your report.
List of 20 items that lend themselves to up selling mentioning original product & what will sell up?In Maxfashion :- For men's clothes there are:-
Shirts
Pants
Jeans
T-shirt
Cargo Pants
Coat
Suit
Sweater
Glaves
Cap
Sport Shoes
Shoes (format)
Boots
Wallet
Tie
Watch
Glasses
Bow Tie
Shorts
Socks
To introduce the customer about the new product present in max fashion
Q-What will sell UP?
→ To introduce the customer about the new product present in max fashion.→ To tell them that these product is very comfortable.→ Cheaper products easily distract the mind of customers.→ If we give discount to the customer for buying such product than it is beneficial for selling of such products.1. Give discount :-→ If customer is come to buy only one product and we tell them that it he/she buy four or more product than we give them
some discounts. Through this customer easily buy more products.2. Give insurance of such product :-→ If customer buy some clothes and he/she wants discount. So except discount we tell them it such product is defected by some reason then we easily replace such product, if he/she give some more money for the insurance fo such products.3. Buy 1 get 4 free :-→ Through the name of "free" the customer easily discount they thought that they only buy one product and they got 4 products free. Like a customer is come to buy suit then give them tie, shoes, wallet, glasses free and such free products prices are include in that are product like suit.
